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Partners

The corporate structure adopted, based on a strong involvement of the entire C2Partners team, allows for an effective sharing of our company’s development path and the strengthening of the level of expertise, that is made available to our clients at all times.
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Ugo Massa

Ugo Massa is the Founder, Chairman and CEO of C2Partners

Born in Genoa in 1962, he graduated magna cum laude in 1986 in Mechanical and Nuclear Engineering at the University of Genoa.

In 1993, after about 5 years of experience, he obtained an MBA from SDA Bocconi in Milan.

Prior to his current position he was:

2016:  Senior Advisor Financial Services (focus Banking Industry)

2012 – 2015: Managing Director Banking Industry and member of the Board of Directors of zeb Consulting

2007 – 2012: Founding Partner and Managing Director Banking Industry of Resolving StrategyFinance 

2009 – 2012: Chairman of Equiteam (100% subsidiary of Resolving StrategyFinance, dedicated to sustainability and linked to Finalta, UK)

2009 – 2012: Member of the Board of the Strategic Alliance between Equinox Consulting, zeb and Resolving

2005 – 2007:  Director in charge of the Financial Services practice at Arthur D. Little

1998 – 2004:  Vice President and member of the Management Committee of Solving International

1994 – 1998:  Principal at Gemini Consulting

Since 1998 he has worked with leading Italian and international financial institutions. His experience includes interventions in the retail banking sector such as the development of business and service models to serve specific customer segments, the design of distribution strategy, the definition of pricing and customer care strategies, cost management, post-merger integration projects and business transformation.

ANTONINO MASSIMO GUELI

Antonino Gueli is the Managing Partner of C2Partners

Born in Milan in 1971, he graduated in 1996 in Business Administration, with a Marketing specialization, at L. Bocconi University in Milan.

In 1997 he started his professional career, also participating in various specialized courses and post-graduate executive programs.

Prior to his current position he was:

2015 – 2016: Managing Director at zeb Consulting

2010 – 2014: Director at Resolving StrategyFinance

2006 – 2010: Senior Account Manager at MasterCard Europe

2005 – 2006: Manager at Arthur D. Little

2004 – 2005: Senior Consultant at Unisys Italy

2000 – 2004: Consultant at Solving International

1997 – 2000: Relationship Manager at Credito Italiano

Since 1997, he has always worked within the financial markets, having held positions of responsibility both within the industry, at leading companies in the sector, and as a consultant, making his professional experience available to clients with passion, energy and collaboration. Particularly focused on the Retail Banking world, he is responsible for the Pricing Competence Line and the Payments Practice for C2Partners. Among his specialized skills: Pricing & Product Management; Service Model Design and Customer Care; Business Transformation / Turnaround Plans; Regulatory Management; Cost Management.

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GIANLUCA BENATTI

Gianluca Benatti is a Partner of C2Partners

Born in Gorizia in 1964, he graduated magna cum laude in 1989 in Political Economics at L. Bocconi University in Milan.

In 1994, after 4 years of experience in management consulting, he earned an MBA from INSEAD in Fontainebleau (France).

Prior to his current position he was:

2015 – 2016: General Manager of Banca Popolare di Cividale del Friuli and member of the Board of Directors of M.I.B. Management School Trieste

2011 – 2015: Regional sales director Banca Monte dei Paschi di Siena

2008 – 2011: Head of CRM and Customer Service of Monte dei Paschi di Siena Group

2002 – 2008: Head of Retail Monte dei Paschi di Siena Group and member of CartaSì (currently Nexi) Board of Directors

2001 – 2002: Head of Marketing Investment Services of Unicredit (Milan)

1997 – 2001: Commercial Director and Business Development at Sanpaolo Vita (Milan)

1992 – 1997: Associate at McKinsey & Co (Milan)

1990 – 1992: Analyst at SP&A Management consulting

He has worked with Italian financial institutions since 1997, having held management positions in major national banks. His specialist skills include: Management; Strategic planning; CRM; Bancassurance (both Life and P&C); Retail Products; Wealth Management; Optimization of sales systems; Planning and control; Marketing; Customer Service; Organization